MACRO FEATURES IN A FILM

Macro features- 7 Frameworks for analysis;

• Representation
• Genre
• Narrative
• Themes
• Messages/values & Ideology
• Style
• Authorship

Representation, refers to the process of constructing images of different people, places and ideas in films.
Stereotypes of people;

• Gender; Men vs Women
• Social Class
• Social groups; C.H.A.V.S vs Standard
• Ethnicity- nationallity, American people = fat and stupid
• British people = snobby and posh

Message and values/ideology; refers to the way messages and values are communicating to the film audience.
Ideology; ''the way people think''
normal upbringing;

• Education
•  Media
• Law/politics
•  Career
•  Religions

Genre;
refers to the process of classyfying films as being one type or another by audiences and institutions. Generic codes and conventions are employed in the constructions of films, enabling the audience to label and categorise.

Narrative; refers to the development of a story, the roles and relationships of the characters within.
(Story+Plot= Narrative)

• Structure
• Linear/non linear
• Characters:( stereotypical stock) Characters: Protagonists, Antagonists, Villains & Princess
• Voice overs/dialogue
• flashbacks
• dream sequences
• mystery puzzle to be solved

Theme; refers to the over arching ideas to be conveyed in a film. Common films and themes, include moral dillemas;

• conflict
• racism
• love
• betrayal
• redemption

Style; refers to the employment of techniques in film production;

• lighting
• props
• set design

Authorship; This refers to different conceptualisations of authorship - this can be applied to directors, producers, cinematographers, sound designer ans stars together with the influence of different types of films, companies and production studios.